Krupali Patel
Quicky
Outdoor navigation system for people to explore clothing stores around them
Women get confused when they go for shopping especially at Commercial street Bangalore. When you want to buy particular cloth you have to check in all the shops Which takes a lot of time.
So to resolve this problem I designed a mobile application for women which they can use at commercial street,Bangalore to explore clothing shops around them. It focuses on making the shopping experience easy and hassle-free.
For navigation, AR functionality is there so people can easily reach at the specific destination. It helps you to find your way quickly so that the name of this App is QUICKY.
Design Process
Jasee James Garrette's framework
Strategy Plane
Focus Group :
The current focus group are women.
After initial research it was found that most of the women get confused about where to buy when they go for shopping. Often they ended up wasting their time.
User Insights:
"I really get confuse whenever I come here. (commercial street)."
"Once I ended up regretting for not exploring the shops properly after seeing my friend's closet
User Needs:
-Different section for clothing
-Branded and local store
-New and trendy clothes
-Budget
-Quality of materials
Journey mapping
Scope Plane
Functional Specification
Structure Plane
Task flow
Skeleton Plane
Paper Prototype
Interactive Prototype
While making interactive prototype I realized that it is easy to scan location in Horizontal orientation as it covers more shops of the streets. So I changed orientation and made new wireframes
User Testing
Location: Commercial street, Bangalore
Three types of people have been found
